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Digitalization is the strategy or process of utilizing digital technologies, resulting in deeper changes that can alter the core of business models. Ultimately, these changes lead to opportunities for increased efficiency and revenue. According to Gartner, “Digitalization is the use of digital technologies to change a business model and provide new revenue and value-producing opportunities; it is the process of moving to a digital business.” Thus, digitalization is the process of making workflows and processes easier and more efficient. It Gives Increase Collaboration, Improve Employee Performance, Increase Efficiency and it Gives Competitive advantage. Especially in today’s tech-driven world, it is crucial to adopt a digital culture in order to survive and succeed. according to a McKinsey Digital Quotient survey (April 2019) 93 percent of executives believe that digital is critical to achieving their strategic goals.
McKinsey defines digital transformation as “an effort to enable existing business models by integrating advanced technologies”. Basically, it allows digital technologies to be integrated into already existing business models, changing the way you operate and deliver your product or service. Businesses that transform successfully leverage fast and simplified decision making. They use the right KPIs, often all-new ones to monitor progress toward outcomes. And they remove obstacles quickly and effectively.
According to research by Boston Consulting Group (2022) Only about 30% of companies navigate a digital transformation successfully. Similarly, in another study, McKinsey observed that 8 out of 10 respondents say their organizations have begun digital transformations in recent years. Only 14% say their efforts have made and sustained performance improvements. We can help our clients avoid these poor outcomes.
Our services give organisations an internet presence through our website development, hosting and optimisation service. It also helps clients choose the best-case recording, work co-ordination and performance management digital solutions.
We start by assessing where a company stands—and where it wants to go. We look at its people, technology, and data. At its culture, leadership, and governance. And at industry trends and disruptions. This allows us to understand the company’s process, structure, and culture; which in turn makes it easier for us to formulate a digital transformation suited to their needs.
We design a clear integrated digital transformation strategy to help organisations tie their digital transformation strategy to business outcomes and goals. Digital Transformation Strategy is basically a plan to redefine the business process, business model, domain, and organizational culture. The digital transformation strategy will focus on: Why do you need to transform? What do you need to do to transform? How can you transform? The strategy could be to use the latest digital tools and technologies to increase the task effectiveness. It could be to hire new talent to fill the skill gap in the organization. It could be to upskill the current employees to engage and prepare them for the change or it could be the cultural transformation.
